Mozak Design Blog

Using Twitter For Research

Twitter can be a great research tool. You can use the search at http://search.twitter.com to find the latest tweets on any topic you wish.

This can be a great way to keep track of new things happening on any topic.

You can use these for…

• Topics you blog about
• Products you own
• Your own name and business name
• Anything else you may need or want to track including your competition

Lets say I wanted to know what is said about my business.

I could go to Twitter Search and type in Mozak Design. Then I could click on “Feed for this Query”, grab the url, and add it to my preferred feed reader. Each search you preform generates a feed that you can add to your favorite feed reader and automatically see all the new things happening on Twitter for that topic.

I recommend at the minimum that you follow your name your business’ name.

Yes if someone replies using @mozakdesign it will show on my Twitter time line but if someone just uses the name Mozak Design in a tweet it won’t show up unless I am following them. It is always nice to know when someone is saying something good and even more important to know if it is bad.

Are you Watching your Twitter ROI?

Great tutorial by HubSpot

Mozak Design has a Birthday!

September 2009 will mark the one year anniversary of my business! Since they say 50% of businesses do not survive their first year I view this as a major accomplishment.

As the 1yr mark approaches I am finding myself reflecting on how my business has evolved.

When I began I only knew that I loved designing websites. Coming from a corporate past where your job description is fairly specific, I soon learned that I was in for a shock. I had no experience or vision in the areas of marketing, bookkeeping, business plans, networking or any of the other hat required by small business owners. I simply wanted to design websites.

Yet as the year progress I learned. Now, as I look to the future, I do have a vision for marketing, bookkeeping, business plans and networking along with designing websites. I can see how I want to grow my business. None of this would have been possible without the relationship I developed with my business coach and networking group.

Having your own business is a lot of work. It comes with ups and downs and lots of uncertainty. But if you work with others, believe in yourself & continue to learn you will succeed.

I wish a happy 1st birthday to my business and all the other turning one this year!