A SiteMap for Your WordPress Blog

Posted by on Feb 22, 2012 in Blogging, SEO | 4 comments

In the world of SEO sitemaps are consider a basic for every website. This got me thinking – Why not create a sitemap for my WordPress Blog.

In my quest for an answer I went straight to the source – Google. There I found the following:

“A Sitemap does not affect the actual ranking of your pages. However, if it helps get more of your site crawled (by notifying us of URLs we didn’t previously didn’t know about, and/or by helping us prioritize the URLs on your site), that can lead to increased presence and visibility of your site in our index.”

So what is Google saying? Essentially a Sitemap will not effect how pages are ranked. However, it will increase the speed at which the page is found and indexed by Google.

Wow! this is the proof I was looking for. If I can speed up the rate at which the search engines fine new entries on my wordpress website I am all for...

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Has Your WordPress Website Lost Its Focus?

Posted by on Feb 21, 2012 in Website Content & Design | 0 comments

Does it communicate your core business or something else?

Does it speak to your current customers? You may find that it no longer serves your business in the way it once did. It’s time to revamp your site and rediscover your business core.

Consider the following questions about your business

  • What inspired you to create your business?
  • What is your core product or service?
  • What aspect of your business are you most proud of?
  • What makes your service unique?

You may want to take a blank sheet of paper and ponder these questions for a moment.

These questions are designed to get to the heart of your business. Over time business grow. Sometimes we forget what our core focus. We want to share all that we...

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Susan Rich, Copy-Writer

Posted by on Feb 21, 2012 in Client Stories | 0 comments

Susan Rich, Copy-Writer

Susan’s Story

I started working with Jocelyn when I hit website overload: Three different WordPress sites, all with a different back-end operation.

Like many solo-pros, I built my websites piece by piece. I had a very distinct vision about WHAT I wanted each one to do – but lacked the programming savvy (and patience) to make it happen. The result was predictable – website mayhem. 

Being a copy-writer (author, public speaker, marketing expert and internet radio show host) I wanted a site with clean lines, simple navigation and a streamlined back-end that allowed me to create pages and update content whenever the mood struck. I’ve been using WordPress for years and would never change.

One website is for my primary business, RichWriting.com. The second is the author platform for my book: read more

Craigslist – Advertising for Free!

Posted by on Feb 21, 2012 in Online Opportunities | 1 comment

Craigslist is one of the most popular websites on the Internet and presents you with a great marketing opportunity for your small business. The Internet has provided the world with a huge marketplace where people can advertise and market their goods or services.  Craigslist is a website that allows users to sell anything from furniture to real estate. It is a listing of classified ads that include job placements, personal ads, ads for home supplies, ads for pet food, ads for website designs for small business, etc. Craigslist is a flea market that is online and used by millions all over the world. 

People who visit Craigslist are looking for something that they want to purchase. If you advertise some product or service that suits their interest, you are bound to have an increased traffic to your website that converts to sales. For instance, a web design company based in Portland may advertise their services in Craigslist...

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Using Twitter For Research

Posted by on Feb 20, 2012 in Twitter | 0 comments

Using Twitter For Research

Twitter can be a great research tool. You can use the search at http://search.twitter.com to find the latest tweets on any topic you wish.

This can be a great way to keep track of new things happening on any topic.

You can use these for…

  • Topics you blog about
  • Products you own
  • Your own name and business name
  • Anything else you may need or want to track including your competition

Lets say I wanted to know what is said about my business.

I could go to Twitter Search and type in Mozak Design. Then I could click on “Feed for this Query”, grab the url, and add it to my preferred feed reader. Each search you preform generates a feed that you can add to your favorite feed reader and automatically see all the new things happening on Twitter for that topic.

I recommend at the minimum that you...

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To say I am happy with Jocelyn's work would be a considerable understatement!